KASS Capital LLC is a New York City-based private investment firm that acquires, grows, and strengthens lower middle-market businesses.

KASS Capital partners with experienced operators and trusted investors to drive long-term value through strategic growth and hands-on operational support.

At KASS Capital, our name reflects the values that guide everything we do: Kindness, Arete, Scale, and Stewardship:

• We lead with Kindness, fostering trust, empathy, and integrity in every relationship so that the humans in your business are incentivized and supported in ways that will lead to successful business outcomes.

• Arete (pronounced ah-reh-tay) is a Greek concept that is the disciplined pursuit of excellence in character and craft. We pursue excellence in judgment, character, and craft. High standards guide every investment and operating decision.

• We invest in businesses with clear pathways to Scale, focusing on durable companies where disciplined improvements in sales, marketing, and operations can unlock meaningful growth. To us, scale is not just about size, but about building resilient businesses that compound value over time. Scale also carries a second meaning. We believe business ownership is one of the most powerful tools to restore balance in a world where opportunity is unevenly distributed, using growth to create jobs, expand access, and invest in those who have been overlooked—tilting the scales (however incrementally) toward fairness, dignity, and shared prosperity.

• And above all, we approach every partnership with a mindset of Stewardship—protecting the legacy of the businesses we acquire & the investment capital that we use to do so.